Design

Look down and around

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Since opening their first store in New York in 2002, Opening Ceremony has expanded their global community with retail outposts, cleaver collaborations, a wholesale showroom, and an in-house clothing line. But it's their Shibuya four-story flagship with spot-on merchandising, stunning stairway graphics, and flooring design that continues to inspire.

It would be easy to overlook the sublime pastel details in contrast to the exclusive fashion assortment but the unconventional mix of custom fixtures, high contrast, and playful interiors provide a powerful pop art experiential backdrop for very strong styles and thematic visuals.  

 

Insight Location

Opening Ceremony Tokyo, Japan

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